The Flor de Cevada ("Barley Flower") project was born from the desire to study and learn more about lettering. After reading Martina Flor's book "The Golden Secrets of Lettering" and having been inspired by studios and people that I admire, like Passeio Studio and Criatipos, I created a fictional beer brand with a youthful and colorful style where each of the three labels would be represented by a different style of typography, starting on paper up to digital refinement.
This is a study project, if you are interested in acquiring it and making it real, please contact us.